The International Modern Style's minimalistic style has been utilized by marketing giants to grow recognition to their corporation brand. This has been occurring since this sort of overall company branding first began to become common place during this era. I used the Chanel logo because of its simplicity and it's wide global recognition as an clothing brand and as a status symbol. Many Companys including Chanel, use the effectiveness of the simplistic logo to enhance the brand's name. It gives ultimate power to the corporation and by doing so is creating this materialistic society that we live in today.
Excellent Dahlia, I am very much looking forward to your presentation:-)
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